Scott Logic
Supporting recruitment marketing efforts with a very small, very smart team.
As a forward-thinking software consultancy, Scott Logic needs a constant stream of new, smart and capable designers, engineers and project managers. When competing for talent with the biggest tech companies in the world, how can you show off your best qualities cost-effectively? It’s not rhetorical, it’s honest, human video marketing. We would say that, I suppose.
Services
Strategy
Film Production
Animation
Client
Scott Logic
Key objectives
Build out a library of clips for the team to edit and release through their internal team
Enable new video marketing practices to best showcase the qualities and working practices of Scott Logic
Make it all work remotely, Scott Logic has expanding offices across the UK and is pro-WFH
We're not a product company, it's not like we can just say “if you buy x, it will do y for you”, some of the topics we talk about were a bit more abstract, or certainly more open ended.
— Paul Dykes, Content and Channels Manager at Scott Logic
Results
The Scott Logic team have been enabled to branch out more into video marketing without needing to build out a dedicated in-house team or invest in expensive equipment. We bring our expertise as video producers to the table, and the Scott Logic team can bring their unparalleled industry and customer knowledge.
I don't need to explain things several times, I know that you'll get what we're what we're trying to do. I'm not just saying here's a spec, please deliver it – it’s sort of, “here's the intent” and then we work out how best to structure things, how best to convey the message we want to get across.
— Paul Dykes, Content and Channels Manager at Scott Logic
